3 MINUTES BULLSHIT 

WITH GEORGE

About the project

Hi guys

Let me introduce you to my hustling show “3 MINUTES BULLSHIT WITH GEORGE”.

The Youtube video episodes, where I invite one expert and ask one question. 

Instead of boring long talk we have fun here as well (dancing and bloopers).

If you want to take a quick break, relax, laugh and get interesting content within 3-4 minutes these videos are for you.

Subscribe to watch the other episodes. Check that out!

 Dive Deeper in Episodes 

Episode #38 of 3 MINUTES BULLSHIT WITH GEORGE featured Rodolphe Helderwerdt, Head of Marketing at Tandem. We discussed Creative Strategy Optimization.     

Episode #37 of 3 MINUTES BULLSHIT WITH GEORGE featured Benjamin Burgess, Senior Growth Manager at Life360. We discussed Black Box around Google UAC.     

Episode #36 of 3 MINUTES BULLSHIT WITH GEORGE featured Fabien-Pierre Nicolas, Co-Founder & CEO at Titan AI. We discussed how Gen AI helps apps and mobile marketers.    

Episode #35 of 3 MINUTES BULLSHIT WITH GEORGE featured Anna Yukhtenko, Head of Analytics at Hutch. We discussed what is the culture of game apps in terms of data.   

Episode #34 of 3 MINUTES BULLSHIT WITH GEORGE featured Alper Taner, App Growth Consultant. We discussed how Artificial Intelligence(AI) can help in App Store Optimisation(ASO) and User Acquisition(UA).  

Episode #33 of 3 MINUTES BULLSHIT WITH GEORGE featured Manuel Mainetti, Business Developer at PhotoSì. We discussed how to be prepared for launching the app in new territories.  

Episode #32 of 3 MINUTES BULLSHIT WITH GEORGE featured Robert Vaternam, CRM Expert at Lykon. We discussed how to get money from CRM if you are a subscription app.  

Episode #31 of 3 MINUTES BULLSHIT WITH GEORGE featured Anna Gyuris, Head of Performance Marketing at Blinkist. We discussed how to mix the Paid Social, UA, and Influencer marketing for success.    

Episode #30 of 3 MINUTES BULLSHIT WITH GEORGE featured Hannah Parvaz, Founder at Aperture. We discussed how to achieve the highest level of creative excellence in the app industry.   

Episode #29 of 3 MINUTES BULLSHIT WITH GEORGE featured Peggy Anne Salz, Lead Analyst and Founder at MobileGroove. We discussed how to get user value and use it for app marketing in the post-privacy era.   

Episode #28 of 3 MINUTES BULLSHIT WITH GEORGE featured Steve P. Young, Founder at App Masters. We discussed the right keyword strategy, which works for a new app.    

Episode #27 of 3 MINUTES BULLSHIT WITH GEORGE featured Thomas Petit, Growth Consultant and Founder at @Thomasbcn. We discussed the brand traffic role for Apple Search Ads.   

Episode #26 of 3 MINUTES BULLSHIT WITH GEORGE featured Luca Stefanutti, Director of Growth at Runtastic. We discussed how to set up a UA strategy for a new product launch if you have a big amount of budget.  

Episode #25 of 3 MINUTES BULLSHIT WITH GEORGE featured Gessica Bicego, CMO at Paired. We discussed why and how to use web-to-app campaigns for apps.  

Episode #24 of 3 MINUTES BULLSHIT WITH GEORGE featured Andre Kempe, CEO at Admiral Media. We discussed how tricky are Google UAC reports.   

Episode #23 of 3 MINUTES BULLSHIT WITH GEORGE featured Nina Pollex, Senior Director of CRM & Lifecycle Marketing at Paramount. We discussed the optimal amount of CRM messages for the app users.  

Episode #22 of 3 MINUTES BULLSHIT WITH GEORGE featured Ilia Kukharev, Product Manager at AppFollow. We discussed the keywords' role in App Store Optimisation. 

Episode #21 of 3 MINUTES BULLSHIT WITH GEORGE featured Simon Thillay, Head of ASO at AppTweak. We discussed the UX difference between the App Store and Google Play Store.

Episode #20 of 3 MINUTES BULLSHIT WITH GEORGE featured Jenny Song Schmidt, Influencer Marketing Consultant at Jenny Song. We discussed Influencer Marketing on Instagram. 

Episode #19 of 3 MINUTES BULLSHIT WITH GEORGE featured Stas Rozenbaum, Director of Growth Marketing at Ada Health. We discussed User Acquisition Strategy for the low-profit market.

Episode #18 of 3 MINUTES BULLSHIT WITH GEORGE featured Lomit Patel, Chief Growth Officer at Tynker. We discussed Connected TV’s potential for User Acquisition. 

Episode #17 of 3 MINUTES BULLSHIT WITH GEORGE featured Simona Rubanaite, App Store Optimization Strategist at Nord Security. We discussed fraud cases in App Store Optimization.

Episode #16 of 3 MINUTES BULLSHIT WITH GEORGE featured Marichka Baluk, Director of Growth at Zenjob. We discussed how to succeed in Affiliate Marketing. 

Episode #15 of 3 MINUTES BULLSHIT WITH GEORGE featured Lior Barak, Head of Product at idealo. We discussed how to use the name conversion for creatives. 

Episode #14 of 3 MINUTES BULLSHIT WITH GEORGE featured David McFetridge, Senior Marketing Technology Manager at Zenjob. We discussed how to get data automation in Online Marketing.    

The Special Episode of 3 MINUTES BULLSHIT WITH UKRAINE featured Jevgen Tarasenko, Head of ASO and Organic Growth at Tilting Point. We discussed how you can help the people of Ukraine during the war. 

Episode #13 of 3 MINUTES BULLSHIT WITH GEORGE featured Louis Tanguay, Managing Director & Founder at App Growth Summit. We discussed what makes a good user experience in an app.     

Episode #12 of 3 MINUTES BULLSHIT WITH GEORGE featured Andy Carvell, Partner at Phiture. We discussed the benefits of Dynamic Pricing use for app subscription services.      

Episode #9 of 3 MINUTES BULLSHIT WITH GEORGE featured Pavlo Pedenko, Senior Product Manager at Wise and Co-Founder at Growth Marketing Stage. We discussed Models of Monetisation which might work for apps.   

Episode #8 of 3 MINUTES BULLSHIT WITH GEORGE featured Sergey Yavetsky, Founder of Lines Motion, Brich.Studio, TargetSummit and many other interesting projects. We discussed cases when apps do or don't need TV commercials.  

Episode #7 of 3 MINUTES BULLSHIT WITH GEORGE featured Alexander Borovskiy, Consumer Insights Director at The Estée Lauder Companies Inc. We discussed Personification and Customisation in User Acquisition.  

Episode #6 of 3 MINUTES BULLSHIT WITH GEORGE featured Luis Guzmán, Growth Marketing Lead at TheVentureCity. We discussed the Main Tactics Over the User Segments. 

Episode #5 of 3 MINUTES BULLSHIT WITH GEORGE featured Lorenzo Rossi, Co-Founder & Head of Growth at REPLUG. We discussed the main UA learnings over the past 6 months for Lorenzo regarding TikTok as a unique channel.   

Episode #4 of 3 MINUTES BULLSHIT WITH GEORGE featured Delphine Bloch, Creator & Community Partnerships Lead at TikTok. We discussed the key points of Organic Social Media for bringing the traffic.  

Episode #3 of 3 MINUTES BULLSHIT WITH GEORGE featured Juan Gutter, Performance Marketing Lead at Glovo. 

We discussed the benefits of Facebook Dynamic Creative Ads for User Acquisition.